“Why I’m launching my online Sales Training Academy”
Gilly Thompson, founder of Thompson Training, is set to launch The Sales Training Academy: a comprehensive online training resource centre; offering video-based sales development training. Here, she explains the driving force for her new venture.
“For me, selling is easy. It’s been my passion for over 30 years: I find it interesting, intriguing, exciting. It’s a constant challenge and no two days – or indeed, two sales – are the same.
Every industry and every individual has different challenges, strengths, drivers. When selling, you’re almost playing the role of an investigator: piecing together those different clues, asking the right questions, understanding and tapping into the emotional drivers, connecting with the person in front of you. It’s a journey that never ceases to excite me.
I’ve also seen the nature of selling shift in recent decades. Transactional approaches to selling no longer make the cut: and our sales people need to be empowered to meet the demands of this new landscape. They need to be building emotional connections with their prospects, to be adding value above and beyond the basic product or service that’s on the table. To do that, they need the right tools and support.
Sales may be a lucrative profession, but for me? It isn’t all about making good money. The real driving force behind my passion for my job is imparting knowledge and helping others become confident and sell with ease. There is a tremendous sense of accomplishment that comes from seeing others transform their confidence using your tools, frameworks and coaching support to unlock skills and reach their full potential.
It’s this rewarding experience that has motivated me to take my next step in the world of sales enablement and development. I now have years of experience in both selling and coaching; but the reality is, I can only support so many organisations first hand. I want to reach and empower more people, from every sales background.
The Sales Training Academy is an exciting new venture that will enable me to pass on a legacy of experience and expertise. By capturing my coaching sales training and experience in an easily digestible format of video sessions, which delegates can enjoy at their own pace, I can extend my voice and reach those seeking to take their career to the next level.
It’s been a hugely exciting project and my growing library of resources are now live with more to follow every month. It’s something I’m tremendously proud of and truly believe will make a difference in the world of sales training, coaching and development”.
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